BRAND DESIGN & NEW PRODUCT LABELS FOR EXISTING BUSINESS
Encompass Farm in Western North Carolina is dedicated to sustainable and ecologically restorative farming practices. Specializing in the cultivation and sale of organic produce and fresh cut flowers, the farm has a steadfast commitment to leaving the land in better condition than they found it. Encompass uses regenerative agriculture techniques to enhance soil health, reduce environmental impact, and promote biodiversity.
In addition to their fresh produce and flowers, Encompass Farm extends its reach through subscription boxes, featuring a curated selection of seasonal delights straight from the farm. Customers can elevate their culinary experience with additional handcrafted spice blends and infused oils.
The symmetrical nature of the logo is inspired by vintage Art Nouveau illustrations, but it is purposely left a little “rough” to give it a hobbit/folk art vibe. This also helps to reinforce the idea that this is an affordable service/product for every day people. In addition, it is very different from their competitors as in this instance, they have heavily leaned into polished digital art for their logos.
TESTIMONIAL"Every step of the process, from onboarding to final details, has been top notch. Sierra consistently created solutions to problems without even needing to be asked - she expertly identified opportunities to level up my brand's entire image and individual products. With her help, my business feels grown up and ready to take on anything!"
–Vannah Roddy, Owner of Encompass Farm
Photos by Balsam Business Photography